Identify news and PR opportunities in your organisation. Create stories that interest the media. Communicate better with journalists. Draft and send press releases. Devise a cost-effective PR strategy. Build good relationships with the media. Become an expert ‘spokesperson’.
I am writing an e-book to help you crack the secrets of press and public relations and put together your own professional publicity campaign.
If you would like to be notified when the book is published, send me an email.
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www.lizhollismedia.blogspot.com
Read my blog for useful advice and tips on effective media relations
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Effective Media Relations: How to get results by Michael Bland, Alison Theaker and David Wragg (Kogan Page, £16.99)